I have just read the article http://hudsonvalley.ynn.com/content/top_stories/650705/skateboarding-and-reading-coming-together/ about getting skateboarders more involved with reading,
These kinds of organizations and events are what are improving what people see in the skating community. When parents see that skateboarders that their kids look up to, are making an attempt to get them involved with reading makes them see that skating isn't all about what they think. When these kinds of events take place and are exposed in the news it will help increase the population of the skating community because when kids are trying to discover new hobbies their parents aren't trying to push them away from skating because they feel like it is a bad influence.
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